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HandsDown

Project Type

Startup Leadership, Consumer Discovery, Product, Technology, Commerce, Commerce Enablement, Go To Market

Date

April 2023

Role

Founder & CEO

Project type

Shopping App

Mobile App Technology

HandsDown Website

Founded Techstars-backed social shopping start up for new parents. Developed and implemented comprehensive business plan, overseeing all financial modeling, budgeting, forecasting and reporting. Oversaw consumer discovery, product development, marketing, sales, customer service, legal and finance. Successfully raised $1M+ in funding from VC and recruited and led cross functional teams in developing innovative solutions in commerce enablement. Built brand and channels, hosted brand podcast and deployed weekly newsletter with 84% average open rate.

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